Faced with the current crisis, the MICE industry has got its thinking cap on. From anticipating changes and the implementation of new technologies in their events, to choosing a location that is closer to home – there are many paths that lead to new, innovative solutions. To help the sector, the Brussels-Capital Region, European destination leader for organising international associations’ conferences for the seventh year running, has just launched a fund of 2 million euros to encourage organisers to choose Brussels as their destination for future events. A fantastic way for Brussels to give its firm support to the sector.
secretary@pressclub.be