Date/Time
Date(s) - 07/07/2026
18:00 - 21:00
Location
Press Club Brussels Europe
Categories

Brussels media are under pressure to do more with less. As traditional revenues decline, outlets are experimenting with subscriptions, memberships, philanthropy, sponsored events and other sources of income.
But what does economic sustainability look like in practice? Are media-hosted events becoming an essential part of the Brussels business model and what does that mean for editorial independence? Which models are likely to hold up as AI reshapes newsrooms and audiences become more fragmented?
This discussion will bring together journalists, editors and media entrepreneurs to compare experiences, discuss tradeoffs and consider what the future of journalism in Brussels might look like.
Speakers include:
* Jean-Sébastien Lefebvre, Co-founder and Editor-in-Chief, Contexte
* Kasia Mielec, Head of Strategic Partnerships, European Correspondent
* Sam Wilkin, Co-founder, The Sentinel
* Victoria Main, Media and Policy Communications Strategist
Hosted by the EU Journalism Initiative (EUJI), an independent, journalist-led hub supporting professional development, knowledge exchange and community for journalists covering Europe.